For me, it is my eyebrows. Some may find that strange, but I just feel shoddy without them coloured in.
This is why I have been very excited to try out the Benefit Cosmetics, Gimme Brow* brow-volumising fibre gel.
I have been a ‘Benefit girl’ for many years now, so I had a lot of faith that this would be another one of their wonder products, especially in light of its 2013 Allure best of beauty award.
Being a (somewhat ginger, I blame the Irish in me) brunette I opted for the medium/deep shade, there is also a light/medium alternative.
Benefit claims an, “innovative brush-on fiber gel that adheres to skin & hairs, creating brows where before there were none. It builds easily for thick, lush arches, thanks to a tapered brush for blending & precision tip for shaping.”
I have to say, I was very impressed with Gimme Brow. I usually swear by my Beautiful Brows Kit and I was concerned about it running out, but Gimme Brow is totally on the same level.
If anything, it is nicer to have it in a gel format as opposed to powder when it comes to application.
Gimme Brow is super easy to use, you can layer the shade on subtly, or add pressure to your strokes to take full advantage of the shade (as I do, dark and intimidating eyebrows seem to be a thing with me).
I applied as recommended, in short pressing motions, combing across the length of my brow and using the tip of the brush to define shape.
For a more natural look, it is advised you “start at the inner edge of your brow and move outward. Repeat to add more volume.”
What I like about Gimme Brow, is that it lasts throughout the day and as promised, was water resistant, natural-looking and buildable. The latter quality being the most appealing, as it is suitable for all intended looks.
Currently Benefit are hosting their Bold is Beautiful campaign, raising money via their brow waxes for women’s charities Look Good Feel Better and Refuge.
100 per cent of the money raised will go to charity and you’ll also receive a full-sized Gimme Brow of your own! If that isn’t an incentive, I don’t know what is!
The campaign only has a day remaining so be sure to get your eyebrows waxed to perfection and donate to an amazing cause!
What do you think of the new Benefit Gimme Brow? What item of makeup can you not leave the house without?