Me Benefit Gimme Brow-vertEveryone has something they must do as daily as part of their beauty routine, or they simply do not feel right.

For me, it is my eyebrows. Some may find that strange, but I just feel shoddy without them coloured in.

This is why I have been very excited to try out the Benefit Cosmetics, Gimme Brow* brow-volumising fibre gel.

I have been a ‘Benefit girl’ for many years now, so I had a lot of faith that this would be another one of their wonder products, especially in light of its 2013 Allure best of beauty award.

Being a (somewhat ginger, I blame the Irish in me) brunette I opted for the medium/deep shade, there is also a light/medium alternative.

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Benefit claims an, “innovative brush-on fiber gel that adheres to skin & hairs, creating brows where before there were none. It builds easily for thick, lush arches, thanks to a tapered brush for blending & precision tip for shaping.”

I have to say, I was very impressed with Gimme Brow. I usually swear by my Beautiful Brows Kit and I was concerned about it running out, but Gimme Brow is totally on the same level.

If anything, it is nicer to have it in a gel format as opposed to powder when it comes to application.

Gimme Brow is super easy to use, you can layer the shade on subtly, or add pressure to your strokes to take full advantage of the shade (as I do, dark and intimidating eyebrows seem to be a thing with me).

I applied as recommended, in short pressing motions, combing across the length of my brow and using the tip of the brush to define shape.

 

 

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For a more natural look, it is advised you “start at the inner edge of your brow and move outward. Repeat to add more volume.”

What I like about Gimme Brow, is that it lasts throughout the day and as promised, was water resistant, natural-looking and buildable. The latter quality being the most appealing, as it is suitable for all intended looks.

Currently Benefit are hosting their Bold is Beautiful campaign, raising money via their brow waxes for women’s charities Look Good Feel Better and Refuge.

100 per cent of the money raised will go to charity and you’ll also receive a full-sized Gimme Brow of your own! If that isn’t an incentive, I don’t know what is!

The campaign only has a day remaining so be sure to get your eyebrows waxed to perfection and donate to an amazing cause!

What do you think of the new Benefit Gimme Brow? What item of makeup can you not leave the house without?

Stephanie xox


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Last year, Benefit Cosmetics Brow Arch March campaign raised over £146,957 for charity and returns with a brand new “global philanthropy project”, the Bold Is Beautiful campaign.

Get a brow wax at a Benefit counter this May and 100 per cent of proceeds will go to charity! To find your nearest store search here.

Promising to be “bigger and better” than ever, Benefit are working alongside charities Look Good Feel Better and Refuge in order to raise as much money as possible this year.

Look Good Feel Better “helps women and teenagers combat the visible side-effects of cancer treatment, through their free confidence-boosting skincare and make-up workshops, masterclasses and self-help materials.”

Refuge “empowers women and children who experience domestic violence to rebuild their lives free from violence and fear. Via a network of services they provide life changing support to over 3,000 women and children every day.”

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So far, the Benefit team have managed to raise an astonishing £189,000 with over 31,739 eyebrows already waxed, shaped and filled to perfection this month.

With only three days left of Bold is Beautiful, be sure to get down to your nearest Benefit cosmetics booth to support and donate to this great cause.

100 per cent of proceeds will go to both Look Good Feel Better and Refuge and you’ll also receive a full-sized Gimme Brow of your own!

After all, doing the greater good and your eyebrows should always be your first priority.

Will you be partaking in the Bold is Beautiful campaign? What is your favourite Benefit product?

Stephanie xox